DISCOVER
CIDA
CIDA draws inspiration from India's diverse and vibrant cultures, particularly the historical and cultural importance of fragrances. The brand pays homage to the lineage and aristocratic standards of luxury and royalty from the founder's family in Nabha and Sheikhupura, regions known for their grandeur.
THE FOUNDER
Chiranjiv Singh, a visionary deeply rooted in the rich cultural heritage of India. The brand is a testament to Singh's lifelong fascination with fragrances and his profound love for his motherland.
Chiranjiv Singh comes from a distinguished Sikh lineage in Punjab, with a family history of building significant landmarks like Windsor Mansion and Lady Hardinge College. This heritage instilled in him a deep sense of responsibility to honor his roots. Inspired by fragrances and his pride for India, Singh founded CIDA to showcase India's craftsmanship and heritage globally.
OUR BELIEF
We believe that fragrances have the power to inspire and evoke emotions, creating a profound connection between memories, moods, and aspirations. The brand aims to enhance the aura of its customers, influencing how they perceive themselves and interact with the world.
OUR BELIEF
We believe that fragrances have the power to inspire and evoke emotions, creating a profound connection between memories, moods, and aspirations. The brand aims to enhance the aura of its customers, influencing how they perceive themselves and interact with the world.
The Fragrant Heritage of India
Scented Candles
Step back in time to the ancient Indus Valley Civilization, where fragrant aromatic oils permeated the air, revealing early human fascination with scents.
Aromatic Dynasties
Across India's storied past, fragrances graced the courts of eminent dynasties. The Maurya Empire, under Emperor Ashoka, and the Mughal Emperors like Akbar and Shah Jahan, elevated perfumery to an art, catalyzing remarkable advancements in scent creation.
Divine Essences
The Vedic period (1500-500 BCE) extols the virtues of fragrances, with the Rigveda praising the sacred plant Soma for its divine aroma. Fragrances like sandalwood, saffron, and turmeric were revered for their healing properties and used in medicinal preparations and religious offerings.
Soma
In ancient Vedic times, Soma, a revered plant, was offered to the gods, surrounded by mysticism and spiritual significance. Its enigmatic nature led many to seek its true identity.
Silk Road Scents
India's rich natural resources and extensive trade routes positioned it as a hub for exchanging fragrances and aromatic materials. Coveted Indian sandalwood and spices captivated traders along the Silk Route, shaping global fragrance trends for centuries.
Attar Artistry
The ancient art of attar, originating in India, has captivated perfume enthusiasts for centuries. Extracting essences from flowers and herbs, attar became synonymous with refinement and luxury, embodying India's rich olfactory heritage.
Cultural Bouquet
India's diverse cultural landscape has contributed to the rich tapestry of fragrances. From the jasmine garlands adorning temple precincts to the delicate rose petals scattered during wedding ceremonies, fragrances have been an integral part of India's rituals and celebrations, symbolizing purity, love, and devotion.
Perfuming the Past
Fragrances intertwine with India's vibrant culture, from the earthy sandalwood in sacred rituals to the sweet incense in bustling marketplaces. They awaken the senses, immersing us in India's diverse landscapes and traditions.
Preserving the Legacy
As India progresses, there's an increasing focus on preserving its fragrant heritage. Inspired by India's landscapes and culture, Cida Perfumes captures modern India's essence. Each fragrance blends tradition and innovation, offering a sensory journey through India's timeless craftsmanship and contemporary vision.
We are committed to sustainability,
purity, and green living.
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Business Hours: Mon-Fri (10am - 6pm)
Operations/Logistics: +91 22-24198858
Press/Business Development: abc@cidaperfumery.com
Email: hi@cidaperfumery.com